
{"type":"doc","content":[{"type":"paragraph","attrs":{"textAlign":null},"content":[{"type":"text","text":"To Improve Appearance — La Tulipe's website matches the quiet, clinically-grounded confidence of a cosmetics brand that has been trusted by Indonesian women since 1980."}]},{"type":"image","attrs":{"src":"https://farooq-agent.web.app/assets/images/works/small/ESVI8BUV_work_image.jpg","alt":null,"title":null,"width":null,"height":null}},{"type":"paragraph","attrs":{"textAlign":null},"content":[{"type":"text","marks":[{"type":"bold"}],"text":"Web Design — La Tulipe"}]},{"type":"paragraph","attrs":{"textAlign":null},"content":[{"type":"text","marks":[{"type":"italic"}],"text":"Cosmetics & Skincare Website · Indonesian Beauty Brand · Halal & Dermatologically Tested"}]},{"type":"paragraph","attrs":{"textAlign":null},"content":[{"type":"text","text":"A premium, editorial website design for La Tulipe — one of Indonesia's most trusted local cosmetics brands, founded in 1980 and known for halal-certified, low-allergy, clinically tested formulas specifically designed for tropical skin."}]},{"type":"paragraph","attrs":{"textAlign":null},"content":[{"type":"text","text":"The hero is minimal and confident: a model with flawless skin placed right, the La Tulipe Face Powder compact center, against a clean white-to-light-grey gradient background. The headline \"To Improve Appearance — Face powder products\" is understated and direct — the language of a brand that doesn't oversell because decades of clinical credibility already speak for it."}]},{"type":"paragraph","attrs":{"textAlign":null},"content":[{"type":"text","text":"The purple tulip botanical logomark anchors the left — elegant, familiar, and immediately recognizable to La Tulipe's loyal customer base across Indonesia. The navigation is reserved to the bottom footer band, keeping the hero entirely uninterrupted as a product showcase."}]},{"type":"paragraph","attrs":{"textAlign":null},"content":[{"type":"text","text":"The overall aesthetic bridges Indonesian heritage brand and contemporary Korean beauty visual language — a smart positioning for a brand reaching both its loyal 40+ demographic and a new generation of skincare-conscious consumers."}]}]}
Tech Stack
Tags
Completed
May 2015
Project Scale
short Project