Ruteku

{"type":"doc","content":[{"type":"paragraph","attrs":{"textAlign":null},"content":[{"type":"text","text":"\"Rute Titip Jual Krupuk Rambak, Rute Antar Galon dan LPG, Rute Jogging Sabtu Pagi\" — Ruteku is the route planning app that works for whoever needs it, whatever the route is for."}]},{"type":"image","attrs":{"src":"https://farooq-agent.web.app/assets/images/works/large/ruteku.jpg","alt":null,"title":null,"width":null,"height":null}},{"type":"paragraph","attrs":{"textAlign":null},"content":[{"type":"text","marks":[{"type":"bold"}],"text":"App UI Design — Ruteku"}]},{"type":"paragraph","attrs":{"textAlign":null},"content":[{"type":"text","marks":[{"type":"italic"}],"text":"Mobile App · Route Planning & Management · Indonesia"}]},{"type":"paragraph","attrs":{"textAlign":null},"content":[{"type":"text","text":"A clean, practical app UI for Ruteku — a route creation, planning, and reuse tool built for anyone who travels the same paths regularly: field sales reps, delivery drivers, debt collectors, joggers, and beyond."}]},{"type":"paragraph","attrs":{"textAlign":null},"content":[{"type":"text","text":"The three-screen layout maps the complete user journey across three distinct tabs — Buat Rute, Daftar Rute, Testimony."}]},{"type":"paragraph","attrs":{"textAlign":null},"content":[{"type":"text","marks":[{"type":"bold"}],"text":"Buat Rute (Create Route):"},{"type":"text","text":" A full-screen map with a pulsing red location pin and a prominent red \"START\" button — minimal, immediate, zero friction to begin recording or planning a route."}]},{"type":"paragraph","attrs":{"textAlign":null},"content":[{"type":"text","marks":[{"type":"bold"}],"text":"Daftar Rute (Route Library):"},{"type":"text","text":" A dark-themed list of saved routes with route preview maps, names, location counts, distances, and estimated times. Three routes are visible: \"Rute Titip Jual Krupuk Rambak\" (15 locations, 17km, 58 minutes), \"Rute Antar Galon dan LPG\" (23 locations, 27km, 1h 28m), and \"Rute Jogging Sabtu Pagi\" — use cases so specific and Indonesian they immediately communicate that this app was designed from real user research, not assumptions."}]},{"type":"paragraph","attrs":{"textAlign":null},"content":[{"type":"text","marks":[{"type":"bold"}],"text":"Testimony:"},{"type":"text","text":" A dark testimonial screen with a quote from Markus Horizon, a Dept Collector: \"Dengan RUTEKU saya bisa ubah jalur saya sesuai kondisi sehingga perjalanan saya bisa lebih efektif.\" — the app's value proposition confirmed by a user whose livelihood depends on efficient routes."}]},{"type":"paragraph","attrs":{"textAlign":null},"content":[{"type":"text","text":"The red-on-white brand palette is clean and action-oriented throughout. The naming convention \"Ruteku\" (My Route) is personal and possessive — this app belongs to its user's daily life, not just their phone."}]}]}