KIOO KIOO Social Media Campaign

{"type":"doc","content":[{"type":"paragraph","attrs":{"textAlign":null},"content":[{"type":"text","text":"Ketupat in hand, smile wide, clouds below — KiooKioo's Lebaran campaign brings the warmth of Eid celebration into a single joyful visual that feels like home."}]},{"type":"image","attrs":{"src":"https://farooq-agent.web.app/assets/images/works/small/dbKem6ga_work_image.jpg","alt":null,"title":null,"width":null,"height":null}},{"type":"paragraph","attrs":{"textAlign":null},"content":[{"type":"text","marks":[{"type":"bold"}],"text":"Social Media Campaign — KiooKioo"}]},{"type":"paragraph","attrs":{"textAlign":null},"content":[{"type":"text","marks":[{"type":"italic"}],"text":"Lebaran Campaign · Social Media Design · F&B / Brand · Eid Al-Fitr"}]},{"type":"paragraph","attrs":{"textAlign":null},"content":[{"type":"text","text":"A festive, warmly celebratory social media campaign design for KiooKioo — created for the Lebaran (Eid Al-Fitr) season — delivering the full spirit of Indonesian Eid celebration through a single, instantly recognizable visual composition."}]},{"type":"paragraph","attrs":{"textAlign":null},"content":[{"type":"text","text":"The KiooKioo mascot — a cheerful, round character with the brand's signature red-and-white circular face design — sits at the center of the composition, arms outstretched to embrace two ketupat (woven diamond rice cake packages), the most iconic symbol of Indonesian Lebaran tradition. The wide smile and rosy cheeks communicate genuine festivity, making the brand feel like a participant in the celebration rather than a sponsor of it."}]},{"type":"paragraph","attrs":{"textAlign":null},"content":[{"type":"text","text":"The mascot is framed within a warm golden circular backdrop embellished with green leaf garlands — natural, organic decorative elements that evoke the traditional Eid aesthetic of freshly woven coconut leaves and festive household decoration. The composition sits above a layer of soft white clouds, giving the character an elevated, celebratory quality — as if floating on the joy of the holiday itself."}]},{"type":"paragraph","attrs":{"textAlign":null},"content":[{"type":"text","text":"The \"Lebaran Bersama KiooKioo\" title treatment is set in a bold, playful display typeface — green outlined letters on white for \"Lebaran Bersama,\" dropping into a larger, warm red \"KiooKioo\" logotype below — creating a clear visual hierarchy that places the brand name as the anchor of the celebration message. The hand-lettered, slightly bubbly quality of the type reinforces the campaign's festive, family-friendly tone."}]},{"type":"paragraph","attrs":{"textAlign":null},"content":[{"type":"text","text":"The overall color palette — red, green, cream, and white — mirrors the traditional Lebaran color language of Indonesian celebration, making the campaign immediately recognizable as seasonal content while remaining distinctly on-brand."}]},{"type":"paragraph","attrs":{"textAlign":null},"content":[{"type":"text","text":"A Lebaran campaign that celebrates the holiday the right way — by making the brand feel like it belongs at the table."}]}]}