
{"type":"doc","content":[{"type":"paragraph","attrs":{"textAlign":null},"content":[{"type":"text","text":"Pure citrus energy, captured in a single frame — this Ale-Ale product photo makes you thirsty before you've even read the label."}]},{"type":"image","attrs":{"src":"https://farooq-agent.web.app/assets/images/works/large/WzfGbZEC_work_image.png","alt":null,"title":null,"width":null,"height":null}},{"type":"paragraph","attrs":{"textAlign":null},"content":[{"type":"text","marks":[{"type":"bold"}],"text":"Product Photography — Ale-Ale"}]},{"type":"paragraph","attrs":{"textAlign":null},"content":[{"type":"text","marks":[{"type":"italic"}],"text":"Commercial Product Photo · Orange Drink · F&B · Indonesia"}]},{"type":"paragraph","attrs":{"textAlign":null},"content":[{"type":"text","text":"A vibrant commercial product photograph for Ale-Ale — one of Indonesia's most beloved fruity drink brands — executed with the visual language of appetite-first FMCG photography. The composition centers on the iconic Ale-Ale orange cup, flanked by a halved orange and a whole orange fruit, all erupting within a dramatic liquid splash of golden orange juice frozen mid-air."}]},{"type":"paragraph","attrs":{"textAlign":null},"content":[{"type":"text","text":"The splash element is the hero of the shot — dynamic, energetic, and deeply effective at communicating the product's core promise of fresh, real fruit flavor. The white background keeps the composition clean and commercially versatile, ready for use across print, digital, and packaging applications without distraction."}]},{"type":"paragraph","attrs":{"textAlign":null},"content":[{"type":"text","text":"A product photo that does exactly one job — and does it perfectly: make you want to drink it, right now."}]}]}
Tech Stack
Tags
Completed
July 2012
Project Scale
short Project